Hi there!

I’m Daria—an employer branding leader, talent marketing expert, and personal branding advocate.

With over a decade of experience under my belt, I’ve helped global tech brands tell their stories in a way that attracts and keeps top talent.

I believe great employer branding isn’t just about visibility, it’s about creating real connections and showing what makes a company a place where people want to grow and thrive.

My Story

Employer branding isn’t just about making a company look good—it’s about making it a place where people want to be. It’s about building a reputation that attracts top talent, engages employees, and fuels business success. That’s what I do best.

I’m a certified employer branding leader with over a decade of experience helping companies—from fast-growing startups to global enterprises—define, refine, and amplify their employer brand. I don’t just create content or run campaigns; I build employer brands that inspire, differentiate, and drive real results. Whether through storytelling, digital marketing, EVP activation, or talent attraction strategies, I know how to craft a brand that stands out and connects with the right people.

But strategy alone doesn’t drive impact—leadership does. I’ve built and led high-performing global teams that shaped employer brands with measurable outcomes. My approach is hands-on, data-driven, and designed for long-term success.

My superpower?

I turn employer branding into a true engine for business growth.
I bring clarity, structure, inspiration, and momentum to every team and project.
I make things happen.

If you’re looking for a strategic leader who turns employer branding into a competitive advantage, let’s connect.

Testimonials

"Over the past year, I've had the honor of working with Daria at Trendyol in my role as her lead. Daria embodies the qualities that every team looks for in a team member: she possesses a razor-sharp vision, an unyielding sense of responsibility, and an unmatched dedication to uplifting her team. Her genuine enthusiasm and unwavering support are always evident, providing encouragement when it's needed most. It has been an absolute pleasure working with Daria and I would wholeheartedly welcome the opportunity to work with her again in the future."

Mandy Koehlke
Director of International People & Culture, Trendyol